Job ID: 221186
Remote Eligible: Yes

Company Overview:
Sephora has been changing the face of prestige cosmetics since its debut in 1970s Paris. Sephora was acquired by luxury group Moët Hennessy Louis Vuitton (LVMH) in 1997, then launched stateside in 1998 and is currently home to 300+ world-class brands - including its private label, Sephora Collection. Sephora’s curated assortment features more than 14,000 products, including makeup, skincare, perfume, hair care, body care, professional tools, and more.

In Sephora Americas, we belong to something beautiful. With a continued focus on diversity, equity, and inclusion, we seek ways to create a sense of belonging where people can be their authentic selves. We embrace our unique talents and are proud of the passionate community we’ve built. With leaders who listen and inspire, everyone is encouraged to be their best. Reimagine your future, with Sephora.

Company Overview

Sephora has been changing the face of prestige cosmetics since its debut in 1970s Paris. Sephora was acquired by luxury group Moët Hennessy Louis Vuitton (LVMH) in 1997, then launched stateside in 1998 and is currently home to 300+ world-class brands—including its private label, Sephora Collection. Sephora’s curated assortment features more than 14,000 products, including makeup, skincare, perfume, hair care, body care, professional tools, and more.

In Sephora Americas, we belong to something beautiful. With a continued focus on diversity, equity, and inclusion, we seek ways to create a sense of belonging where people can be their authentic selves. We embrace our unique talents and are proud of the passionate community we’ve built. With leaders who listen and inspire, everyone is encouraged to be their best. Reimagine your future, with Sephora.

Marketing Manager, Behavioral Email

Your role at Sephora... As our Marketing Manager, you will be responsible for managing Sephora’s high-performing, personalized, behavioral-based triggered and transactional email marketing programs. You will play a key role in the end-to-end development of client-centric and automated communication, with a focus on personalization and client loyalty. You will concept and lead campaign optimizations using CRM and data-driven insights. In this role, you will help develop best-in-class B2C marketing strategies that harness client loyalty to drive business goals and KPIs.

Each day at Sephora is different with new opportunities to realize, problems to solve and tasks to tackle, but here is an idea of some of the things you will work on:

• 
  Collaborate with the CRM team to drive a deeper understanding of client led email opportunities, identify growth areas for trigger and transactional campaigns and to increase customer LTV by driving engagement and purchasing frequency.
• Manage day-to-day relationships with our behavioral based third-party vendor and continually evaluate optimal customer segmentation and audience strategy.
• Utilize deep understanding of data structure, tables, and APIs to build dynamic email programs.
• Support Senior Manager to define channel opportunities, strategize on optimizations, identify required information, synthesize findings, and recommend action with key partners.
• Manage end-to-end campaign development, partnering with CRM, Brand Marketing, Product Managers, Analytics, Development, and 3rd party vendors.
• Collaborate cross-functionally to drive tactical execution for go-to-market campaigns that reflect Sephora’s brand value proposition, visual equity, and voice.
• Lead a direct report and improve upon internal and external operational processes as needed.
• Evangelize a “test & learn" mindset within Sephora and amongst our cross-functional partners.

• Own results and insights development by analyzing email performance across all KPIs. Ensure campaign results are shared cross functionally and learnings are leveraged to inform future campaign planning and optimizations.
• Responsible for delivering on the best client experience and wearing your client centric hat to deliver transactional campaigns across the entire customer funnel.

We would love to hear from you if you meet the following:

• 3-4 years planning and developing automated email campaigns.
• Analytical and data-driven with experience tracking performance and optimizing metrics to hit sales goals.
• Hands on experience working with different data sets and understanding of data infrastructure.
• Self-motivated with an ability to prioritize and manage several projects simultaneously.
• Previous working experience with tech vendors to drive the business and capitalize on opportunities
• Knowledge and experience with HTML and content management tools.
• Ability to work extremely well across functions, successfully bringing people together toward common goals and to consensus.
• High attention to detail with excellent organizational and project management skills.
• Excellent written, verbal, and presentation skills.
• Experience with A/B, test and control, holdouts, and multivariate experiments.

The target annual base salary range for this position is $120,000 - $134,000. The actual base salary offered depends on a variety of factors, which may include, as applicable, the applicant’s qualifications for the position; years of relevant experience; specific and unique skills; level of education attained; certifications or other professional licenses held; other legitimate, non-discriminatory business factors specific to the position; and the geographic location in which the applicant lives and/or from which they will perform the job. Individuals employed in this position may[will?] also be eligible to earn bonuses. Sephora offers a generous benefits package to full-time employees, which includes comprehensive health, dental and vision plans; a superior 401(k) plan, various paid time off programs; employee discount/perks; life insurance; disability insurance; flexible spending accounts; and an employee referral bonus program.

While at Sephora, you’ll enjoy...

• Meaningful Rewards: Sephora offers comprehensive medical benefits, generous vacation and holiday time off, an employee discount, free beauty product gifts from brand partners, and so much more. Details about our company benefits can be found at the following link: https://jobs.sephora.com/USA/content/Our-Perks/?locale=enUS.
• Diversity, Inclusion & Belonging: We pledge to create a beauty community where everyone’s uniqueness is celebrated, respected, and honored. We will drive diversity, equity, and inclusion in all aspects of our business—ensuring that our employees, brand partners, suppliers, and our clients feel a sense of belonging in store, online, and in our workplaces. We believe in demonstrating our values with action!
• Beauty & Beyond: Every day we reimagine beauty, discover new brands, and influence positive change. Together we inspire our clients, empower people, and help them become the best versions of themselves. We think this is beautiful.
• Endless Evolution: You will learn with innovators, artists, and experts in every field. As our business evolves, so will you. Here, you’re empowered to choose your own path, accelerate your growth, and be your best. As part of our family and the LVMH community, your options are endless.
• Creativity Unleashed: At Sephora, you’re encouraged to explore, innovate, and have funwhile working with diverse clients, teams, and leaders. You won’t just partner with iconic brands; you’ll help build them. We value your curiosity, your drive for success, and the emotional connections you make. Together we’re defining the future of beauty.
• Bold Authenticity: Being bold and different has made us a global beauty and retail leader. At Sephora, we celebrate diversity, embrace your unique and winning spirit, and believe that real beauty is being authentically you.You are what sets us apart.

As a condition of employment, Sephora requires all newly hired employees to be fully vaccinated against COVID-19 by their start date unless they have requested and received an exemption due to a qualifying medical condition, a sincerely held religious belief or practice, or a requirement by law.

Sephora is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis ofrace, religion, color, national origin, ancestry, citizenship, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Sephora is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

Sephora will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.

The salary range for applicants who will work remotely in Colorado is 86-136K. Compensation is based on several bona fide factors including but not limited to education, work experience, industry experience, etc.