VP, Ecommerce- Johnston & Murphy Job at Genesco Inc

Genesco Inc Nashville, TN 37214

About Johnston & Murphy

Craftsmanship, innovation, style, and service are the hallmarks of Johnston & Murphy. Founded in 1850, our heritage includes over 170 years of making shoes for every US President since Millard Fillmore. Over the years our brand has evolved to meet and exceed the needs of our loyal consumers. Today, we are a footwear-focused, multi-category, multi-channel, premium lifestyle brand with an expanded offering including footwear, apparel, and accessories for work and play. Our ongoing goal is to create a world class experience in everything we do through an unwavering commitment to quality, service, and growth. We also believe in having fun along the way. This belief is reflected in the warmth of our people and our inclusive and supportive culture.

The Ideal Candidate

As Vice President, Ecommerce, you will be responsible for creating, communicating, and executing a compelling vision of the company's digital strategy and online consumer experience that reflects the brand's commitment to quality, innovation, and service.

How You Will Make an Impact
  • Own and manage the forecasting and budgeting of all direct-to-consumer digital activities, working hand in hand with cross-functional partners and outside resources to ensure mix of investment is optimized towards driving incremental profitable omni-channel revenue.
  • Build and direct a high-performing team of internal personnel and external resources to effectively develop Ecommerce solutions.
  • Utilize sales data, consumer insights and analytics to build relevant digital experiences and evaluate overall performance.
  • Develop digital roadmap, including optimization of existing channels and development of new channels, in support of overall brand initiatives.
  • Collaborate with cross-functional partners to manage all aspects of the Ecommerce business including business planning, content strategy & development, website design, customer service, web analytics, consumer analytics, marketplaces including Amazon and future channels, promotional campaigns and other online marketing, and web technologies.
  • Maximize consumer engagement by anticipating needs, exceeding expectations, increasing traffic, improving conversion, and driving sales growth.
  • Partner with cross functional leaders, including Merchandising/Buying, Brand Marketing, Store Operations, to optimize Ecommerce effectiveness and create a cohesive shopping experience between the website and the stores.
  • Evaluate, implement, and test new technology partners for web enhancements and services.
  • Partner with Genesco IT to ensure systems are evolving to match our needs.



Experience and Skills You'll Need to Have
  • Proven leadership of large Ecommerce projects and of other digital teams
  • Strong business judgment and decision-making skills
  • Ability to manage multiple complex priorities within demanding timeframes
  • Ability to build effective teams and develop/mentor talent
  • Strong organization and project management skills with focus on attention to detail and accuracy
  • Undergraduate Degree required, Masters/MBA a plus
  • Minimum of 8 years managing Ecommerce business
  • Collaborative, enthusiastic, initiative-taker that enjoys working in a team environment
  • Effective communication and strong interpersonal skills
  • Experience working in a fast-paced environment and ability to respond quickly based on business conditions
  • Provide expertise on current Ecommerce industry best practices



Johnston & Murphy is part of Genesco Inc. - a footwear focused, Nashville-based specialty retailer and branded company with more than 1,400 stores throughout the U.S., Canada, the United Kingdom, and Ireland.

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