Social Media Manager Job at Genesco Inc
The Ideal Candidate
The Social Media Manager is a collaborative position, directly responsible for planning,
implementing, managing, monitoring and analyzing Journeys Group social media strategy
in order to increase brand awareness, improve marketing efforts and drive sales.
Job Responsibilities
Required Experience and Skills
The Social Media Manager is a collaborative position, directly responsible for planning,
implementing, managing, monitoring and analyzing Journeys Group social media strategy
in order to increase brand awareness, improve marketing efforts and drive sales.
Job Responsibilities
- Manage the day-to-day relationships with all external social media agencies and brand
- Responsible for the strategy and content for both paid and organic social media platforms
- Setting key performance indicators (KPIS) for social media campaigns (likes, shares, sales
- Oversee and manage 1-2 team members responsible for posting influencer content, the
- Develop, maintain, and execute a monthly social media calendar, collaborating with the
- Collaborate with the Retail Brand Team to support new product launches, contests,
- Manage the employee Social Media Ambassador and Influencer Program, including working
- Partner with the E/Commerce Data and Analytics team to align on google analytics, SEO
- Create timely recap documents that highlights social media performance month-overmonth
- Collaborate within marketing department and partner agencies to research, identify and
Required Experience and Skills
- Excellent written & oral communication skills
- Excellent project management skills
- Proven social media management experience
- Creative & detail-oriented
- Collaborative approach and ability to work cross-functionally
- Knowledge and familiarity with Microsoft Office
- Must be avid user or knowledgeable in Facebook, Twitter, Instagram, SnapChat, Pinterest
Please Note :
alimousavi.com is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, alimousavi.com provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, Site.com is the ideal place to find your next job.